
Publication: Mar 29, 2023
Female speakers for CRO and Experimentation events
This is a post to bust the myth that there are not many women in CRO / Experimentation. There are plenty, and definitely enough to have (something close to) 50% of female speakers on events.
This list might help organizers finding female speakers for events on Experimentation or CRO, in random order. The flags represent where speakers are based.
This evolved into a Notion board that you can easily filter > go to Notion.
- Ana Catarina Cizilio 🇧🇷 (Exp process in different segments, culture and stakeholder’s management)
- Dorian Crespo Gonzalez 🇳🇱 (User problems, experimentation at EdTech, Freemium features)
- Divya Isaiah 🇬🇧 (Building teams and capabilities for experimentation that scale)
- Erin Weigel 🇳🇱 (Conversion Design and Idea Generation)
- Daphne Tideman 🇬🇧 (growth)
- Els Aerts 🇧🇪 (UX research)
- Sagrika Agrawal 🇮🇳 (Myths about CRO)
- Desiree van der Horst 🇳🇱 (change management & experimentation culture)
- Abi Hough 🇬🇧 (UX auditing, including accessibility)
- Haley Carpenter 🇺🇸 (specializes in doing experimentation RIGHT)
- Emma Travis 🇬🇧 (specializes in UX research)
- Annika Thompson 🇬🇧 (leading CRO teams and keeping clients happy)
- Marianne Stjernvall 🇸🇪 (personalization)
- Nathalie Nahai 🇬🇧 (persuasive tech / UX / consumer psychology / marketing)
- Talia Wolf 🇮🇱 (Emotional strategy - how to increase conversions using emotion)
- Annemarie Klaassen 🇳🇱 (how to run a Centre of Excellence)
- Gerda Vogt-Thomas 🇨🇦 (Research and strategy)
- Gertrud Vahtra 🇬🇧 (leading CRO analist teams and CX optimization)
- Steph Le Prevost 🇬🇬 (Experimentation Strategy)
- Denise Visser 🇳🇱 (high traffic eComm environments - Bol.com)
- Shanelle Mullin 🇺🇸 (Experimentation at Shopify)
- Marion Ravel 🇫🇷 (CRO for e-merchandising)
- Melanie Kyrklund 🇳🇱 (scaling international experimentation programs)
- Cassandra Campbell 🇺🇸 (team lead Shopify)
- Deborah O’Malley 🇨🇦 (showcases surprising test results)
- Leea Widdowson 🇬🇧 (strategy and program design for scaled and varied experimentation)
- Natasha Senior 🇬🇧 (experimentation strategy at an enterprise level)
- Simone Neeling 🇳🇱 (getting to the core of User Problems)
- Ellie Hughes 🇬🇧 (Statistics, Experiment Design and Experimentation Strategy)
- Maria Luiza de Lange 🇸🇪 (high traffic e-commerce and scaling experimentation programs)
- Loredana Principessa 🇬🇧 (applying buyer psychology)
- Izabella Lopes 🇧🇷 (Why research before testing, optimizing landing pages for paid traffic)
- Andra Baragan 🇷🇴 (Optimization and Research for Beauty & Health industry)
- Naomi Smulders 🇳🇱 (Data Science for CRO and Experimentation)
- Tracy Laranjo 🇨🇦 (helping CRO newbies upskill FAST)
Please contact me, Lucia van den Brink, on Linkedin if you want to be added to this list, I also help others find, grow or expand their Thought Leadership with 1-on-1 coaching.